admin Wrote:As for loyalty, if we made it cheaper for people to buy studio then upgrade to 64 than to buy 64 initially, then everyone would do that. However, we do let existing customers purchase newer versions at a significant discount, a practice that other companies seem to be abandoning.
Tony
I have just had a look on the PP webpage
Portrait Professional Studio 64 is £99 (On offer admittedly)
I bought Portrait Professional Studio for £60 (As it is priced now again on offer) and the upgrade is £45 (Rounding up)
£60 + £45 = £105 therefore more expensive by £6 than if I were to buy the full package as a new customer!
Also at the moment because PP Studio is priced at £35 at the moment so if a new customer were to buy it at that price then upgrade for £45 it is £80 so it is £14 cheaper to buy then upgrade so that contradicts your statement above!